BELMONT, Mass., June 12, 2018 (GLOBE NEWSWIRE) — Higher coupon redemptions and purchasing trends can be attributed to mobile coupons delivered via text messages, according to recent consumer research conducted by CodeBroker, a developer of mobile marketing solutions. The mobile coupon survey polled 1,204 U.S consumers divided between 55% female and 45% male with most falling within the 30-44 age group. Nearly a third of survey respondents were young consumers from 18 to 29 years old.

“According to a Deloitte study, people check their phones every 15 minutes on average.

Article source: http://markets.businessinsider.com/news/stocks/new-codebroker-research-shows-majority-of-consumers-redeem-coupons-received-via-text-within-one-weeknew-research-from-mobile-marketing-leader-codebroker-shows-consumer-preferences-for-mobile-coupons-1026873493