SMS Marketing Blog

A quick guide to SMS marketing for small businesses

We send dozens of SMS messages each day, and the younger we are, the more that figure rises. SMS messages are enormously popular. Most people will open an SMS message, even if it’s from an unknown sender, whereas we are more likely to ignore an email if we don’t know who it’s from.

SMS marketing is a valuable tool for businesses, but it is very easy to get it wrong. The penalties for spamming users with unwanted text messages are high, so if you are new to SMS marketing, read on for some useful

Article source: https://azbigmedia.com/a-quick-guide-to-sms-marketing-for-small-businesses/

New CodeBroker Research Shows Majority of Consumers Redeem Coupons Received via Text within One Week

BELMONT, Mass., June 12, 2018 (GLOBE NEWSWIRE) — Higher coupon redemptions and purchasing trends can be attributed to mobile coupons delivered via text messages, according to recent consumer research conducted by CodeBroker, a developer of mobile marketing solutions. The mobile coupon survey polled 1,204 U.S consumers divided between 55% female and 45% male with most falling within the 30-44 age group. Nearly a third of survey respondents were young consumers from 18 to 29 years old.

“According to a Deloitte study, people check

Article source: https://globenewswire.com/news-release/2018/06/12/1520471/0/en/New-CodeBroker-Research-Shows-Majority-of-Consumers-Redeem-Coupons-Received-via-Text-within-One-Week.html

Tech Treats Offers Free Business Marketing Bundle to Make Businesses Sizzle This Summer

2-D Animated Branding Video, Press Release, Social Media Banner and Hundreds of Text Messages Free With Every SMS Texting Plan


CLARKSVILLE, Md. – June 14, 2018 – (Newswire.com)

​Tech Treats, LLC is pleased to announce its sizzling summer extravaganza, a free business marketing bundle for small to medium-size businesses. Effectively immediately, Tech Treats will provide all new and existing customers with an unprecedented incentive just for trying out its SMS text marketing solution. Just for signing up, subscribers will receive the following for free:

·        A 2-D animated marketing video
·        A press release to

Article source: http://www.digitaljournal.com/pr/3817068

New CodeBroker Research Shows Majority of Consumers Redeem Coupons Received via Text within One WeekNew …

BELMONT, Mass., June 12, 2018 (GLOBE NEWSWIRE) — Higher coupon redemptions and purchasing trends can be attributed to mobile coupons delivered via text messages, according to recent consumer research conducted by CodeBroker, a developer of mobile marketing solutions. The mobile coupon survey polled 1,204 U.S consumers divided between 55% female and 45% male with most falling within the 30-44 age group. Nearly a third of survey respondents were young consumers from 18 to 29 years old.

“According to a Deloitte study, people check their phones every 15 minutes on average.

Article source: http://markets.businessinsider.com/news/stocks/new-codebroker-research-shows-majority-of-consumers-redeem-coupons-received-via-text-within-one-weeknew-research-from-mobile-marketing-leader-codebroker-shows-consumer-preferences-for-mobile-coupons-1026873493

Powers Of A Simple Text: SMS Marketing Can Escalate Your Business Reach And ROI At Minimal Cost

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There was a time when the first thing people did after waking up was, brush their teeth or grab a cup of coffee. Now, people hardly open their eyes before they reach for their mobile phones for checking the latest updates. Over 80% of the adults and teenagers in the US check their mobile phones immediately after they wake up. We have become entirely dependent on our phones for our daily bites of news and the latest bit of information. However, that is an excellent opportunity for marketers. That shows that marketers now have the chance to drive their

Article source: https://www.hostreview.com/blog/180612-powers-of-a-simple-text-sms-marketing-can-escalate-your-business-reach-and-roi-at-minimal-cost

8 Mobile Commerce Tactics for Local Businesses

In today’s buyer-centric marketing era, buyers are constantly seeking product knowledge, making enquiries and largely making purchase decisions based on the information available. Smartphones have further altered the consumer behavior by making this information available at the fingertips. Mobile e-commerce is a $100 billion industry, and 60% of online shoppers use smartphones to find a product (Source).

With the abundance of opportunities available for local businesses to manage how they interact with their consumers, here are the top 8 mobile commerce tactics that can take business outcomes up a notch.

1) Responsive Website Design

Your business website is a key touchpoint in

Article source: https://www.martechadvisor.com/articles/customer-experience-2/8-mobile-commerce-tactics-for-local-businesses/

TWC Marketing Exec Francois Martin Exits Company After 13 Years

EXCLUSIVE: After 13 at The Weinstein Co, Francois Martin, President of Marketing Strategy, is exiting the company to pursue other jobs. His last day is today. Martin follows several other execs out the door in what has been a very tumultuos time for employees at the struggling company.

Martin, who also worked at Miramax for many years, most recently worked on the strategy overseeing such campaigns as Wind River, Lion, Southpaw, Woman in Gold, Inglorious Basterds and The King’s Speech.

In addition, he oversaw media strategy, promotions and operations for virtually every Miramax, Dimension and Article source: https://deadline.com/2018/06/twc-marketing-exec-francois-martin-exits-1202406490/

Steps To Take For Improving Your SMS Marketing Campaign


Mobile phones and other mobile devices users must be the top target of marketers to reach out to the largest section of consumers, both existing and perspective.  Mobile devices are now central to any marketing strategy as you cannot ignore it. Consumers have become so much reliant on cell phones for all their needs. They are more at ease by holding it in their hands rather than placing it on the ears. The days of talking it out seem to be on the wane as consumers are happier to communicate through text messages. Just as they want to text

Article source: https://www.promotionworld.com/se/articles/article/180608-steps-take-improving-your-sms-marketing-campaign

Powers of a simple text: SMS marketing can escalate your business reach and ROI at minimal cost


There was a time when the first thing people did after waking up was, brush their teeth or grab a cup of coffee. Now, people hardly open their eyes before they reach for their mobile phones for checking the latest updates. Over 80% of the adults and teenagers in the US check their mobile phones immediately after they wake up. We have become entirely dependent on our phones for our daily bites of news and the latest bit of information. However, that is an excellent opportunity for marketers. That shows that marketers now have the chance to drive their

Article source: https://www.promotionworld.com/se/articles/article/180608-powers-simple-text-sms-marketing-can-escalate-your-business-reach-roi-min

SMS Marketing Could Result in Many Gains

(Newswire.net — June 7, 2018) — To make your brand a household name across the globe then you must focus on the use of SMS messaging service that allows two-way communications. By using SMS texting service, you can interact directly with the consumer by removing the barriers to formal business communication that often prevents marketers from getting close to consumers. Business texting, which includes SMS messaging as well Mass texting, helps to develop a close relationship with consumers that lead to building trust and brand value. As the number of mobile users is growing at a phenomenal rate,

Article source: https://newswire.net/newsroom/blog-post/00102084-sms-marketing-could-result-in-many-gains.html